The movement in Egypt detailed in revolution 2.0 is revolutionary in many ways. Triggered by the brutal murder of Khaled Said for a reason not valid enough to trigger the violence, Wael Ghonim started revolution 2.0 in order to allow public knowledge of the injustice occurring in Egypt during that time period. He started up a Facebook page in order to get the message across to as many people as possible, and the website was appropriately titled “I am Khaled Said”. Instead of a social movement with a hierarchy or chain of command, he successfully established a democracy that fought for the same purpose- to make the death of Khaled Said widely known in order to expose Egypt for its treachery. Instead of perpetuating that individuals were responsible for making this movement a success, Wael was persistant that it was instead key concepts surrounding Khaled Said’s death that needed to be widely known- he did not care about taking credit for the success of the movement, and cared purely for the movement itself. This is rare as usually individuals, no matter how passionate they are about the movement that they have created, like to link themselves to it explicitly so that the public look upon them in high regard.
It is important to note the nature of this movement. Already unorthodox as it occurred online, Wael did such actions such as befriending the police on Facebook in order to give them an option as opposed to blatantly and abruptly labeling them as the enemy and disregarding them. He was smart to do this, because the idea of inclusion into the movement could open their eyes as to the injustice occurring. It is also unorthodox how non-violent and calm this movement is, because a lot of movements use violence in order to demonstrate the validity of their points. In this instance, the lack of violence is appropriate because it allows the message to get across clearer.