I know this is a little late, but I finally found this interesting ad campaign I have been looking for to show you guys. We discussed in class about different forms of advertising and this one that I saw a few years ago really stuck out in my mind. It is an advertisement for “Feed South Africa”, where an image of a child is in the bottom of your grocery cart. Their hands are outreached, so every time you put a food item into your cart, it is as if you’re handing it to a child. It is meant to show how easy it is to help feed someone.

http://www.trendhunter.com/trends/feed-sa

feed-sa.jpeg

 

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